At the 2025 Essence Festival, there was a specific activation for Wells Fargo Visa credit cardholders that included an exclusive viewing and hospitality area at the nightly concerts. The idea for the theme was to lean into the travel benefits, inspired by flights, just one of the perks of the Autograph Journey Visa card.

• I had the privilege of building files and bringing to life the vision for signage, photo opportunities, and other mobile assets around the lounge.